Insurance products are designed to provide financial assistance if bad things happen, but many insurers are recognising that the needs at such times go beyond financial matters. The FCA’s concern for firms to do the right thing for vulnerable customers also adds weight to the argument in favour of services designed to help people at difficult times in their lives.
In the case of group insurance products, there is a clear opportunity to provide services that employers and their employees can use when perhaps the core financial product does not come into play for all but the few people who need to claim.
Our services can also play a key role in the claims process by mitigating or reducing claims and improving the overall customer journey.
“What a kind and sensitive service for an insurance company to provide”A RedArc patient